pharma marketing ads

Pharma dtc spending spiked sharply during 2014, according to data compiled by nielsen for mm&m's annual dtc report. marketers spent $4.5 billion on dtc ads, a nearly. 1. digital marketing abbott pharma 2013 2. increase touch points with doctors connect and engage with them. repeatedly create and curate a destination for. So, do drug companies really spend more money on marketing than on r&d? in the pipeline takes a look at that contention, and the cold hard facts are these: probably not..

Pharma marketing blog: february 2007

Pharma marketing blog: fda's "off-label risk reduction" approach to

So, do drug companies really spend more money on marketing than on r&d? in the pipeline takes a look at that contention, and the cold hard facts are these: probably not..